Number of molecules comprising the scent of a rose:
more than 500
Number of olfactory receptor neurons in the human body:
Number of different scents a human can distinguish:
About the Perfumer
Holladay Penick Saltz grew up outside Jackson, Mississippi. She graduated from the Rhode Island School of Design and went on to study fashion and material culture at Parsons and The New School before becoming an academic researcher at the Institute of Play, the Institute for the Future of the Book, and later a visiting scholar at New York University. A chance reading of Diane Ackerman's A Natural History of the Senses reawakened her lifelong fascination with the sense of smell, and she decided to dedicate herself to exploring the ancient, storied history of fragrance and fragrant raw materials. After years of study in the process of formulation and production she was able to train with Le Labo Fragrances in New York City and went on to found Apoteker Tepe in 2014.
About the Process
Postmodern life is driven by the industrial and the digital: things that are infinitely reproducible at scale. However, inefficiency and variability are often hallmarks of meaning. Things that take time, that change gradually, that cannot be mass produced or assigned exact monetary value— these are the things and processes that change us, that evoke and create our memories.
At Apoteker Tepe we hand formulate, individually source, and hand-produce every bottle for the simple reason that there is no other way to produce fragrance of such quality or rigor at scale. It is not a gimmick, it is not a marketing strategy. It is simply the best way to highlight the beautiful materials with which we work, as well as the best way to insure we are partnered with people whose values and aims are aligned with ours. We would not present you anything less.